Caring for Highland Park’s main street.
The North Figueroa Association (NFA) is the nonprofit management organization for the Highland Park Business Improvement District, and an advocate for North Figueroa property owners.
Empowering and aiding the growth, development and revitalization of the North Figueroa Corridor — and maintaining its historic value — so stakeholders can conduct commerce, live and play.
- Provide clean, safe and beautification programs that improve economic prosperity for property owners, businesses and the community.
- Bring public and private investment into the district and surrounding area for public benefit and charitable purposes.
- Support educational, cultural, artistic, charitable, social and public improvements.
- Increase economic well-being for property owners, employees and businesses.
- Provide improvements and activities that assist economic and commercial revitalization.
Avenue 50 to York Blvd.
The Highland Park BID covers about 13 blocks of North Figueroa Street — the commercial core where Highland Park’s historic economic life has always been centered.
Assessed parcels
Property owners
Current term runs through Dec. 31, 2034
District parcel map. Read the Management District Plan for full boundaries.
Serving the corridor since 2003.
Property owners have renewed the district again and again — most recently for a full 10-year term.
- 2003The BID begins
Highland Park BID operations commence on January 1, 2003.
- 2004The farmers market opens
The BID starts operating the weekly Old L.A. Certified Farmers Market at Figueroa & Avenue 58.
- 2011Renewed
Renewed under the City of Los Angeles BID law.
- 2020Renewed under the PBID Act
Re-formed under the Property and Business Improvement District Law of 1994.
- 2025A new 10-year term
The renewed district began January 1, 2025 and runs through December 31, 2034.
Board of directors.
Property owners and neighborhood leaders who volunteer their time to guide the district.
Aron Harkham
Allen Cheung
Teresa Folliero
Public meetings, open doors.
Next: Annual Meeting, Tuesday, October 20, 2026, 10:15 am at the Highland Park Recreation Center. Meeting notice
The board meets monthly at 10 am, generally on the third Tuesday. There are typically no meetings in July, August or December. Meetings follow the Brown Act, and public comment is welcome at every meeting.
Highland Park Recreation Center
6150 Piedmont Ave.
Los Angeles, CA 90042
Misty Iwatsu, Executive Director
(323) 255-5030 · Misty.Iwatsu@oldla.org
PO Box 421310, Los Angeles, CA 90042
Where the money goes.
The NFA is funded by an assessment on district properties. In 2025, 88% of spending went directly to programs on the street.
From the reviewed financial statements for the year ended December 31, 2025 (total operating expenses $729,627; program activities $644,296).